Hybrid Masters in Public Relations Programs | Masters in Advertising & Public Relations Degrees

Hybrid Masters in Public Relations​ and Advertising Masters Programs Overview

Busy graduate students might turn to a Hybrid Masters in Public Relations Program as a ...

convenient and low residency learning format for earning their degree. Hybrid programs typically have an on campus component so students get to meet their faculty and classmates, as well as get access to the school’s facilities such as libraries or gymnasiums. The other component is in the form of online coursework, which allows for a certain freedom and independence in terms of scheduling study.

Hybrid Masters in Public Relations Degree Program Information

Some masters programs may focus on the cultivating the business and leadership skills to a career in public relations, whereas others may be focused around the fields of public relations advertising, media, marketing, technology, entertainment, and journalism.

Admissions prerequisite for entry to hybrid Masters in Public Relations degree programs is a Bachelor's degree in a field related to communications; GRE score; and acceptable GPA. Masters in PR and Advertising degree programs are approximately 2-year programs, and may involve internships, class projects, thesis development and thesis defense. It is always recommended to request information from the public relations school or college you are considering to ensure you are prepared.

Use the search tools on GradSchools.com to filter results by location; the city, state and country tabs can be used to generate listings such as a Master of Business Administration.

Is a Career in Public Relations Right For You?

If your goal is to work as a public relations specialist, it is likely that you have an undergraduate degree in public relations, journalism, communications, English, or business, and have cultivated strong interpersonal skills. You are ready to promote and create a specific type of public image for individuals, groups, or organizations. You enjoy speaking, writing or are organized and effective at selecting material for release to various communications media.

Types of Public Relations Careers

Graduates with a Masters in Public Relations Degree may be prepared for a variety of potential careers in some fast-growing fields. According to the Bureau of Labor Statistics, public relations specialists will experience a 6% growth in employment from 2014 to 2024. Some of the contributing factors include:

  • The growing use of social media in PR
  • Organizations continue to emphasize community outreach
  • Customer relations is important in a competitive economy

In contrast, fundraising or public relations managers will experience a 7% growth in employment during this time period, and prospective candidates face the toughest competition at businesses that have large media exposure and at the most prestigious public relations firms.

FUN FACT: According to the BLS, job prospects for fundraising managers should be best for those with a master’s degree in philanthropic studies or fundraising as these programs lead to experience in the industry, giving graduates an advantage over those who do not have such experience.

Ready to Pursue a Hybrid Masters in Public Relations?

While it is true that job competition may be fierce in certain areas, if your passion for your craft is strong and you equip yourself with a positive attitude and an academically sound education, you may be prepared to excel as you meet the demands of the workforce. Why not see if there is a Hybrid masters program in advertising and public relations on gradSchools.com that aligns with your interests


Sources: bls.gov/ooh/media-and-communication/public-relations-specialists.htm | bls.gov/ooh/management/public-relations-managers.htm