Canisius College

School of Education and Human Services

Online MS in Sport Product Development



Program Information

Degrees Offered:

Master of Science

Format: Online

Program Description:

The Sport Product Development program emphasizes product and market strategy across six focused segments within the sporting goods industry: competitive team sports, extreme sports, fitness, individual sports, indoor games, and outdoor recreation sports. The 33 credit hour program is offered fully online and includes a six-credit internship. After completing six core courses, students choose an area of specialization to complete their degree.  


Start your degree this fall, with the following two courses:

Sport Product (3 credits)
This core class focuses on understanding the athlete and consumer insights that drive global markets. It emphasizes the tactical process of creating sport products including innovation, design, development, merchandising, testing, commercialization, costing and manufacturing. The course covers go-to-market approaches including pricing, discounting, marketing, allocations, sales, and retailing.

New Venture Planning (3 credits)
Student and student teams engage in customer discovery and brand strategy along with an assessment of innovative market opportunities and business requirements for the product creation process. Students gain the key insights needed to build effective brand strategies.

Both courses are offered fully online. Classes begin August 27th, 2018.


North Central Association of Colleges and Schools, The Higher Learning Commission

International Student Requirements:

Additional Requirements for International Students Canadian and other international applicants must provide a completed Certification of Finances Form. International students who have completed university coursework outside the U.S. and Canada are required to have their transcripts and degrees evaluated by a foreign credential evaluation service such as World Education Services (WES) TOEFL (Test of English as a Foreign Language) score, IELTS (International English Language Testing System) score, or a CAEL (Canadian Academic English Language) score. TOEFL: 79 IBT or 550 PBT IELTS: 6.5 overall CAEL: 70 overall Students from Canada, United Kingdom, Ireland, Australia, New Zealand, and South Africa are waived from the language proficiency requirement. Student who completed a 4 year degree (on campus) at a U.S. college/university are waived from the language proficiency requirement.

Facts & Figures

Financial Aid: Yes

International Financial Aid: No

# of Credits Required: 33

Average Cost per Credit (Graduate): $820 USD

Classification: Master's College or University I

Locale: Large City

Size & Settings: 3,000-5,999

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