Franklin University

Franklin University

Master of Science in Marketing & Communication


Lake Pointe Center 5

8415 Allison Pointe Blvd., Suite 400

Columbus, AR 46250

United States



Program Information

Degrees Offered:

Master of Science in Marketing & Communication

Format: Campus

Program Description:

It’s hard to beat the comprehensive, specialized knowledge you gain with the M.S. in Marketing & Communication (MCM) Program at Franklin University.

An MBA with a marketing concentration is common. But a master’s degree that’s completely devoted to integrating Marketing & Communication? That’s really different. The MCM Program will give you practical opportunities to:

  • Craft and deliver more compelling, persuasive messages
  • Study and leverage the psychology of consumer and audience behaviors
  • Employ analytical skills to monitor and improve Marketing & Communication tactics
  • Enhance critical thinking, teamwork, leadership, time management, and decision making abilities
  • Carefully consider ethics, social responsibility, and cultural sensitivity
  • Develop talents in effective written and verbal communication and team management
  • Learn persuasive techniques available through new media and emerging technologies
  • Apply visual and graphic design principles to the development of communication media


North Central Association of Colleges and Schools, 312-263-0456.

Facts & Figures

# of Credits Required: 38

Average Cost per Credit (Graduate): $515

In State Tuition (per year): $19,570

Classification: Specialized Institution—School of business and management

Locale: Large City

Size & Settings: 6,000-9,999

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