Johns Hopkins University

Master of Science in Marketing (Full-Time)


100 International Drive

Baltimore, MD 21202

United States





Program Information

Degrees Offered:

Master of Science in Marketing Full-Time

Format: Campus

Program Description:

The Carey Business School’s MS in Marketing is one of the only programs of its kind in the country. Blending insights in consumer behavior, big data, new technology, and the psychology of persuasion, the program’s intensive coursework reveals the inner workings of contemporary marketing. It also addresses some of the most critical issues facing today’s marketer, including:

    The impact of social media on marketing strategy
    Product marketing
    Social responsibility
    Hyper-short product life cycles
    Competitive economics
    Market entry and exit strategy
    Strategic risk management
    Design and creativity

More importantly, students emerge from the program prepared to compete in an increasingly global market where millions of customers join the consumer economy each year.



Facts & Figures

Financial Aid: Yes

International Financial Aid: Yes

Classification: Doctoral/Research University—Extensive

Locale: Large City

Size & Settings: 20,000-39,999

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