University of Wales - Swansea
University of Wales Swansea
The MSc Marketing is a twelve month full-time programme, designed for Business and Management (or closely related) graduates. The programme combines the academic theory of marketing with a practical perspective that closely reflects true to life marketing issues and situations. The scheme aims to develop a sound understanding of marketing, to extend existing knowledge, whether from previous study or practical experience and as such, to enhance employability prospects. The techniques and skills gained on the programme will enable an accelerated start to, or continuation of career paths in marketing and will be applicable to the marketing of all types of organizations. Part one consists of nine compulsory and three optional modules while part two provides the opportunity to explore, in depth, an area of marketing of particular interest.