University of Paisley

University of Paisley

Multimedia Communications

Address:

High Street

Paisley, Scotland

United Kingdom

Program Information

Degree Offered:

Postgraduate Diploma/Postgraduate Certificate, MSc

Format: Campus

Program Description:

Irrespective of whether information is being used in a commercial, industrial or domestic environment, there is always the need to ensure that it is up-to-date and accurate. However, for maximum market impact this has to be coupled with methods of presentation and communication which are not only effective, but also appealing, eye-catching and dynamic to the user. In recent years, advances in computers, the use of CDROM technology and the lnternet have enabled video, audio and text information to be processed and presented collectively as a single multimedia vehicle. This can then be communicated, with or without user interactivity, to a wide or targeted audience.