Newcastle University

Newcastle University Business School

Innovation, Creativity and Enterprise Management


School of Psychology

Percy Building

Newcastle Upon Tyne, England

United Kingdom

Program Information

Degrees Offered:


Format: Campus

Program Description:

This programme aims to produce graduates who aspire to take on strategic responsibilities in private and public sector organisations and lead the transformation of organisations through innovation.

This programme is designed to respond to the growing interest in the management of innovation, creativity and entrepreneurship. It examines the fundamentals of strategies and business processes that promote these elements in organisations and includes an international perspective. Through optional modules, you can develop interests in particular technologies or industries, including ICT and creative industries. You can also choose to work with a team of other entrepreneurially minded students running your own business on the postgraduate business enterprise module.
You take compulsory modules (90 credits) and optional modules (30 credits). Compulsory modules include: understanding organisations; understanding and managing innovation; understanding and managing creativity; and enterprise and entrepreneurship. Optional modules include: social informatics; exploring e-business; managing complex projects and change; postgraduate business enterprise; universities in the knowledge society; managing innovation in a risk society; nanotechnologies; creative industries û trends and characteristics.
Your interests are then developed and integrated through the extended individual project (60 credits), which is written on an innovation, creativity or enterprise research topic of your choice. You will be supported by an academic supervisor and in some cases the project will be sponsored by an external organisation.


North Central Association of Colleges and Schools, The Higher Learning Commission
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