De Montfort University

Marketing Administration


The Gateway, Leicester

Leicester, England

United Kingdom

Program Information

Degrees Offered:

Marketing Administration

Format: Campus

Program Description:

One year full-time; four years part-time ˆˆ September start.The course follows a number of broad themes and, within these, students have some choices of which modules to follow. The themes include structural and strategic aspects; applications of Marketing in different contexts; wider perspectives on Marketing Management and problem-based Marketing approaches. The programme is based on obtaining a minimum of 180 credits, and the table below shows a breakdown of the credits and modules available on the programme.Transferable skills: Throughout the programme, in addition to credit accumulation through module completion, candidates will be actively encouraged to set their own skills development goals.
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