European University

Center for Management Studies

Business Communication and Public Relations

Address:

Jacob Jordaensstraat 77

Antwerpen, Antwerpen 2018

Belgium

Program Information

Degree Offered:

MA

Format: Campus

Program Description:

Communication is a prerequisite for the effectiveness of any organization. Through a curriculum that combines several key courses from the MBA program with courses concerning the theory and implementation of communication and public relations, EU graduates are prepared for careers in public relations, human resource and training development and organizational consulting. Courses in this program include Managing the Public Relations Project, Marketing Information Systems, Principles of Public Relations, Communication Theory and Consumer Behavior Media Research and Communication, Advertising Compendium, Integrated Communication, Management of Cultural Differences. Campuses in
  • Belgium
  • Switzerland
  • Spain
  • France
  • Netherlands
  • Portugal
  • Greece
  • Germany