The Strategic Communication Management program equips students to develop and manage communication strategy in an increasingly complex and interdependent business environment. Students will explore theoretical and practical communication approaches to develop the skills and vision necessary to manage multifaceted communication processes in organizations. The Strategic Communication Management program is designed to equip professionals with the analytic and practical tools of leadership. It fosters strategic thinking and logical analysis focused on creating solutions to communication challenges. Students in this graduate program will gain depth and breadth of knowledge in emerging technologies, program measurement, conflict/crisis management, persuasion, intercultural communication effectiveness, industry innovation and leadership. The Strategic Communication Management program is appropriate for professionals working in profit or not-for-profit settings. It is well-suited to individuals with professional experience or career interests in corporate communications, public relations, operations management, strategic planning, communication consulting or other general management functions.
This program is accredited by the North Central Association of Colleges & Schools