The Master of Design (Design Practices) is a hands-on, studio-based specialism directed at students who want to deepen their innovative abilities, who are curious about design and business integration,and who enjoy the creative form challenges of making objects and ideas that improve people’s lives. Designers with a Bachelor’s degree in product design, fashion design, interaction design, architecture, product engineering, interior design or communication design may find Design Practices to be a logical next step in their professional development.
This specialism focuses on design as a strategic tool for the consumer economy. Interdisciplinary projects embrace business strategy and brand development, identifying opportunities for innovation and user experience. This full-time international program responds to the world’s industrial and technological transformation with a focus on China. The development of a high level of research, analysis, strategic vision, aesthetics, and technical mastery in development, fabrication and commercialization of design prepares students for leadership roles.
This specialism seeks to join practical strategies for innovation with formal aspects of design development, by making design
-real-world project development
- teamwork approaches to problem solving
- cultural considerations as well as business & technology
- customers’ needs and goals
- design entrepreneurship and brand creation
Primarily a studio experience, some projects will be sponsored by leading companies with real business context provided as the base for collaborative workshops. This is a full-time, intensive one-year programme. Theory and method subjects are delivered during weekends over four consecutive weeks each. A "capstone project" concludes the year with an experience that synthesizes learning in a real world setting.
Delivery Mode and Duration
Classes are normally held during daytime on weekdays except for three subjects, which will be delivered during weekends. Each of these weekend subjects requires three weekends spread over 4–5 weeks.Normally it takes 1 year to complete the specialism.
PolyU Design, which celebrates its 50th Anniversary in 2014, is ranked as the top Design School in Asia and one of the top 30 in the world by BusinessWeek and Business Insider respectively.
International Student Requirements:
People’s Republic of China and foreign nationals may join the full-time programme provided either they apply for and
receive a Student VISA; or they may join the part-time programme if they are holding a valid work permit or dependent VISA
from the Hong Kong Administrative Region Immigration Department. The School of Design will provide assistance in this regard.