Marketing as a career in today’s fast paced world requires a detailed understanding of customers, competitors, and other stakeholders, as well as their influences, needs and strategies. Jobs in marketing require knowledge of technology, policy, economics and finance.
Marketing employees are expected to have a head for business and an understanding of people and management. The SGSM postgraduate marketing courses give you exactly that. The marketing programs build on your foundational marketing education to provide you with a competitive edge in the complex economic, social and technological world that is modern marketing.
New England Association of Schools and Colleges, Commission on Institutions of Higher Education