Customer Statistics User Manual |
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| Hits: | A "Hit" in our reports, is counted each time a user clicks on a link from our site to your site. Therefore, a user must click through to your site for it to count as a hit. | ||||||||||||
| * Visits: | A "Visit" is similar to a hit in that it is counted when a user clicks through to your site from Gradschools.com. However, a visit doesn't count click-throughs that occur within half an hour of each other from the same user (i.e., if someone double clicks a link or returns to our site and clicks through to yours again within 30 minutes it will count as two hits but only one visit). | ||||||||||||
| Unique Hosts: | "Unique Hosts" records the number of individual hosts (computer system, PC, router server, etc.) that have clicked through from the Gradschools.com site to your site. Keep in mind that many people use proxy servers, or ISP's and therefore do not have their own computer addresses. | ||||||||||||
| Pages: | Because Gradschools.com is tracking click-throughs to your site and not page views, this variable will always be zero or blank in on your reports. | ||||||||||||
| Current Hits: | "Current Hits" is a record of the number of hits that has occurred during the current period. This period is typically a week long and is defined on the top of each of the report pages. | ||||||||||||
| % of Current Hits: | This column appears in some of the reports. It is the percentage of the total click-throughs that were generated from a specific URL. For example, in the "Referrers" report, it is the percentage of the total number of click-throughs received in the Current Period that came from each URL on Gradschools.com where there is a link for your school. | ||||||||||||
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| Report Period By Hour: | This report will show you the number of hits, visits, and unique hosts that clicked through to your site from Gradschools.com by hour for the entire period that we have data stored for you. | ||||||||||||
| Report Period By Day: | This report will show you the number of hits, visits, and unique hosts that clicked through to your site from Gradschools.com by day for the entire period of data that we have stored for you. | ||||||||||||
| * Report Period By Week: |
This report will show you the number of hits, visits, and unique hosts that clicked through to your site from Gradschools.com by week for the entire period that we have data stored for you.
When viewing this report, keep in mind that the first week in the logged period and the last week may be incomplete weeks. The time span covered in the report is given at the top of the report. |
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| * Report Period By Month: |
This report will show you the number of hits, visits, and unique hosts that clicked through to your site from Gradschools.com by month for the entire period that we have data stored for you.
When viewing this report, keep in mind that the first month and the last month of the logged period may be incomplete. The time span covered in the report is given at the top of the report. |
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| Full Report Period: |
This report will show you the number of hits, visits, and unique hosts that clicked through to your site from Gradschools.com by year for the entire period that we have data stored for you.
When viewing this report, keep in mind that the first year and the last year of the logged period may be incomplete. The time span covered in the report is given at the top of the report. (Therefore, even though it says the year 2000, the logs for that year are not complete.) |
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| Time of Day: | The Time of Day report takes the total number of hits recorded to your site and shows how they are spread over the time of day. From this report, you can see if there is a peak time of day when people click the link to your site. | ||||||||||||
| Day of the Week: | The Day of the Week report takes the total number of hits recorded to your site and shows how they are spread over the days of the week. From this report, you can see the peak day of the week when your links are clicked most. | ||||||||||||
| Peak Days: | The Peak Days report shows all the days in the report period in order of most click-throughs received. This report can tell you the specific dates when you received the most hits. | ||||||||||||
| Daily Requests: | The Daily Requests report totals the number of hits and then tells you how many occurred in each of the last seven days of reporting (this is the same as the current period). | ||||||||||||
| Weekly Requests: | The Weekly Requests report totals the number of hits sent to your site by Gradschools.com and then tells you how many occurred in each of most recent weeks of reporting. | ||||||||||||
| * Link To: | This report tells you how many of the total hits sent to your site by Gradschools.com went to each URL on your site. This is a great tool if you have multiple links with Gradschools.com each going to different URLs on your site. You can also see the percentage of the hits that went to each URL as well as the raw number to get an idea of which programs are most popular to visitors. | ||||||||||||
| * Referrers: | The Referrers report is very useful if you have multiple links on Gradschools.com. Using this report, you can see where hits came from on our site. If you have multiple links, you can see how much traffic is being generated by each program listing on our site. In this report, you can see the total number of hits and the current hits as well as the percent of current hits. | ||||||||||||
| Full Referrers: | The Full Referrer report shows much of the same information as the Referrer report, however, it does not break out the current hits or the percent of current hits columns. It displays only the referring page and the number of hits from the full report period that were generated from each URL. | ||||||||||||
| Over Time: | The Over Time report shows a small graph of the hits from each referring URL for the most recent referring URLs. | ||||||||||||
| Root Domains: | This report shows the number of hits that were generated from each top level domain (such as .com, .net, .edu, etc.). This report is useful for examining the type of traffic coming to your site. You can also judge the number of visitors coming from international domains as well. However, keep in mind that many international visitors will come from the .com, .edu, and .net domains even though they are international. Approximately 25% of all IP addresses go unresolved. This is normal to see in this report. | ||||||||||||
| Domains: | The Domains report shows from which domains traffic came to your site via Gradschools.com. For example, "proxy.aol.com" is a visit from AOL. For most customers, many of the hits generated will come from ISP's such as AOL, UU.NET, etc. Approximately 25% of all IP addresses go unresolved. This is normal to see in this report. | ||||||||||||
| Hosts: | This report displays information about each host that is clicking through to your website from Gradschools.com. If the domain name or ISP is known it is displayed, otherwise the numeric IP address is given. | ||||||||||||
| Platforms: | The Platforms report shows the distribution of platforms used by visitors clicking through to your site. Examples of this are the percentage of people who are using Windows or Macintosh systems. | ||||||||||||
| Browsers: | The Browsers report shows the distribution of browsers used by visitors clicking through to your site. Examples of this are Internet Explorer and Netscape Navigator. | ||||||||||||
| * Summary: | The Summary page gives a brief overview of all of the above reports. This is useful if you want a simple report covering a little of everything. To get in depth statistics on traffic, you will have to use one or more of the other reports. | ||||||||||||
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If you have additional questions about any of these reports, please email
Lori Mitchell
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