The School of Communications' new master of science program in public relations offers students the opportunity to pursue an advanced degree in a highly competitive and growing field. The program is designed for early- to mid-career professionals interested in advancing their careers in public relations and/or transitioning into public relations from complementary fields such as finance, law, healthcare, technology, human resources, journalism and marketing. The program helps recent graduates with bachelor's degrees in public relations and other disciplines gain a competitive edge as they enter the workforce. Graduates of the program will be qualified to work as public relations specialists in both the public sector and private sector with expertise and skills applicable to corporate, non-profit and government institutions. Students will study the conceptual and theoretical foundations of public relations, learn how to conduct and analyze public relations research and evaluation, and hone their skills in contemporary public relations practices and techniques. The program stresses professional competence, global consciousness and professional and social responsibility.