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Eastern Michigan University Extended Programs and Educational Outreach Integrated Marketing Communications 552 Gary M. Owen Building 300 W. Michigan Avenue Ypsilanti, MI 48197 US   Phone: 1-734-487-6568   At a Glance Program Requirements Tuition & Financial Aid Institution Overview Important Dates Upcoming Events Degrees: Program Format: Master's Integrated Marketing Communications Online   A cohesive message. A clear identity. A unified and recognized brand. All are goals central to the success of any business, yet few individuals possess the across-the-board knowledge needed to lead their organization in truly comprehensive integrated marketing campaigns. Through the Master of Science in Integrated Marketing Communications program, you will gain a solid understanding of how IMC utilizes advertising, sales promotion, public relations, the Internet and direct marketing to work together as a unified force. You will gain a competitive edge when searching for top jobs in your field, when changing careers, or in your ongoing efforts to advance your career with your current employer. Through our unique five-semester schedule, you are able to earn the M.S. IMC degree in two-years. The program is available entirely online so you can complete the coursework on your own personal schedule. Today, IMC graduates have a competitive advantage when searching for high-paying jobs as marketing consultants, client-side marketing and management strategists, agency executives, entrepreneurs, corporate communication directors, investor relations directors, brand managers and more. IMC graduates will find career opportunities in: Brand Management, Corporate Communications, Advertising, Public Relations, Direct Marketing, Sales Promotion, Consulting, Investor Relations, Marketing Research, Human Resources, Media Planning, and Marketing Communications     Accreditation Information:   # Of Credits Required:   Time To Degree:     Previous Degrees Admission to the IMC program will be selective and highly competitive. Applicants will be assessed based on their relevant work experience and their undergraduate GPA.* All applicants must: 1. Complete the Graduate School Application for Admission. 2. Hold a U.S. equivalent bachelor's degree from an accredited university. 3. Submit official transcripts from every undergraduate institution attended. 4. Submit a resume of relevant work experience. 5. Submit an IMC application essay.  Pre-Requisite Courses Please note: GRE or GMAT scores are not required for admission into the IMC program. However, if you've taken one of the exams you may choose to submit scores as they may enhance an applicant's review.  International Student Requirements Applicants whose native language is not English must demonstrate English language proficiency by submitting an official score report from either the Test of English as a Foreign Language (TOEFL), International English Language Test System (IELTS), or the Michigan English Language Assessment Battery (MELAB). Scores must be sent by the testing service directly to the University.  Requirements Qualifying Exam: GMAT Minimum Exam Score: GPA or Equivalent: English Proficiency: Research Competency: Clinical Internship:   Work Experience Volunteer Experience Publications Experience Foreign Language Requirement Other Requirements   Cost Per Credit Hour: $   Tuition:   Financial Aid Offered:       # of Students Enrolled Full Time: 915  # of Students Enrolled Part Time: 3896  Average GPA: 3.000  Average Test Scores:   Charge Per Credit: $671  Annual Full Time Avg Institution Tuition: $16104  Financial Aid Offered: Yes  Average Work Experience: Less than 1 Year  Specializations:   # of Terms Per Year: Semester  Placement Percentage:   Historically Black: No   Religious Affiliation: Not applicable